hatsApp Messenger, or simply WhatsApp, is an American freeware, cross-platform messaging, and Voice over IP service owned by Facebook, Inc. It allows users to send text messages and voice messages, makes voice and video calls, and share images, documents, user locations, and other media.
WhatsApp is set to roll out a new feature that will make messages disappear, in a bid to help users cut down their digital footprint.
The update, which is set to start rolling out to phones this week, will give users the option to delete conversations automatically seven days after messages have been sent.
The new function will work for both group messages and individual conversations, and will automatically remove any image or video files shared.
“We’re starting with seven days because we think it offers peace of mind that conversations aren’t permanent while remaining practical so you don’t forget what you were chatting about,” the company said when announcing the change in a blog post. “The shopping list or store address you received a few days ago will be there while you need it, and then disappear after you don’t.
“While it’s great to hold on to memories from friends and family, most of what we send doesn’t need to be everlasting. Our goal is to make conversations on WhatsApp feel as close to in-person as possible, which means they shouldn’t have to stick around forever.”